Go Arc is a manufacturing operations management platform, a SaaS platform that aggregates data from an entire manufacturing facility and breaks down conventional silos of knowledge and data by analyzing field safety reports from safe-connected workers. This includes the analysis of data from ERP systems, OT, and IoT sensors.

Industry 4.0 Company

Connecting humans, machines and systems

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Our Mission

To build an AI assisted platform connecting humans, machines and systems enabling the autonomous Industry 5.0 factory.
Our industry safety software and SaaS platform aggregates data from the entire facility and breaks down conventional silos of knowledge and data by analyzing field safety reports from safe-connected workers and data from ERP systems, OT, and IoT sensors. The GOARC Safety platform then analyzes the worker tasks based on our unique risk model that includes location, time-of-day, weather, tools, materials, and more to generate a personalized safety routine that guides the performance of tasks.

Hundreds of thousands of workers worldwide use the GOARC Safety 4.0® platform in more than 15 languages in the oil and gas, petrochemical, mining 4.0, construction, utility, maritime and logistics industries. Founded in 2015 by behavioral, safety, industry, and technology experts, GOARC is privately funded and headquartered in Motza Illit, Israel, with offices in the USA, Canada, Germany, France, Israel and Singapore.

Journey started in 2015
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The Team

Dr. Haim Srur

With more than 25 years of C-level executive experience, Haim has proven experience in managing global activities in fast growing companies. Haim has led the business strategy and operations of global companies and startups. Before founding GOARC, Haim served as EVP at an Israeli oil refinery and managed the company turnaround. He led the merger of two telecom startups which led to the foundation of Alvarion, a company that grew to a market value of $1.7B. Haim has a BA in Psychology, an MA in Organizational Sociology, and a Doctorate in Business Administration.

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Dr. Haim Srur

CEO & Co-Founder

With more than 25 years of C-level executive experience, Haim has proven experience in managing global activities in fast growing companies. Haim has led the business strategy and operations of global companies and startups. Before founding GOARC, Haim served as EVP at an Israeli oil refinery and managed the company turnaround. He led the merger of two telecom startups which led to the foundation of Alvarion, a company that grew to a market value of $1.7B. Haim has a BA in Psychology, an MA in Organizational Sociology, and a Doctorate in Business Administration.

Dror Barak

After successfully leading GOARC for several years as CEO, Dror is responsible for running special projects and aligning GOARC’s innovations to our partners and customers. Before founding GOARC, Dror was the Co-Founder and CEO of Even Derekh (milestone), an outdoor leadership company with a unique gamified digital training system. Dror is an experienced chief executive, has extensive experience in HR consulting and is an expert in digital learning and digital transformation. He has an MA in Historical Geography from the Hebrew University.

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Dror Barak

CEO GOARC-X BU & Co-Founder

After successfully leading GOARC for several years as CEO, Dror is responsible for running special projects and aligning GOARC’s innovations to our partners and customers. Before founding GOARC, Dror was the Co-Founder and CEO of Even Derekh (milestone), an outdoor leadership company with a unique gamified digital training system. Dror is an experienced chief executive, has extensive experience in HR consulting and is an expert in digital learning and digital transformation. He has an MA in Historical Geography from the Hebrew University.

Chani Gur-Arie

Responsible for GOARC’s technology vision and product strategy, Chani offers a unique combination of experience in business, technology, and implementation that enables GOARC to be successfully deployed on-time at customer sites. Before coming to GOARC, she managed hundreds of engineers in senior IT roles, serving as CIO at NICE (NASDAQ: NICE), VP MIS at AMDOCS (NASDAQ: DOX), and VP MIS at Alvarion.

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Chani Gur-Arie

CTO & Co-Founder

Responsible for GOARC’s technology vision and product strategy, Chani offers a unique combination of experience in business, technology, and implementation that enables GOARC to be successfully deployed on-time at customer sites. Before coming to GOARC, she managed hundreds of engineers in senior IT roles, serving as CIO at NICE (NASDAQ: NICE), VP MIS at AMDOCS (NASDAQ: DOX), and VP MIS at Alvarion.

Uwe Schneider

Uwe brings 20-plus years of experience in global marketing, sales, Customer success and consulting executive leadership with expertise in high growth companies and enterprise technology to GOARC. Prior to his current position, Uwe was a Group Vice President at Sphera Solutions leading all sales and customer success teams in EMEA and APAC. Uwe has also held a variety of leadership roles running marketing, sales, channels, customer success management and delivery functions at Wolters Kluwer, Seal Software (DocuSign), and IBM to name a few. Uwe received his MA in Business Administration and Information Management from the Siemens University in Bonn.

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Uwe Schneider

Chief Customer Officer

Uwe brings 20-plus years of experience in global marketing, sales, Customer success and consulting executive leadership with expertise in high growth companies and enterprise technology to GOARC. Prior to his current position, Uwe was a Group Vice President at Sphera Solutions leading all sales and customer success teams in EMEA and APAC. Uwe has also held a variety of leadership roles running marketing, sales, channels, customer success management and delivery functions at Wolters Kluwer, Seal Software (DocuSign), and IBM to name a few. Uwe received his MA in Business Administration and Information Management from the Siemens University in Bonn.

Lior Kriger

Lior brings 10 years of professional and managerial experience in hi-tech and Industrial companies. Previously he was the Subsidiary CFO & Head of Business Development of Infinya, a public traded company in Tel Aviv, that focuses on Packaging, Paper, Recycling, and Sustainability, where he led the finance of a major subsidiary and the group’s business strategy and investments in technology. Lior has a BA in Business and Accounting from Reichman University and he is a certified CPA in Israel.

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Lior Kriger

CFO

Lior brings 10 years of professional and managerial experience in hi-tech and Industrial companies. Previously he was the Subsidiary CFO & Head of Business Development of Infinya, a public traded company in Tel Aviv, that focuses on Packaging, Paper, Recycling, and Sustainability, where he led the finance of a major subsidiary and the group’s business strategy and investments in technology. Lior has a BA in Business and Accounting from Reichman University and he is a certified CPA in Israel.

Zvika Harnik

With a track record for leading the development of disruptive technology, including the world’s first Ethernet 3rd layer switch and wifi router, Zvika brings 30 years of technology and executive experience to GOARC. Previously, he served as CEO of Velocee and WiNetworks, and held executive-level roles at Alvarion and BreezeCOM. Zvika’s ability to bring together technology and business make him the ultimate VP for technology partnerships. He has a BSc in Electrical Engineering from the Technion and an MBA from Tel Aviv University.

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Zvika Harnik

VP Technology Partners

With a track record for leading the development of disruptive technology, including the world’s first Ethernet 3rd layer switch and wifi router, Zvika brings 30 years of technology and executive experience to GOARC. Previously, he served as CEO of Velocee and WiNetworks, and held executive-level roles at Alvarion and BreezeCOM. Zvika’s ability to bring together technology and business make him the ultimate VP for technology partnerships. He has a BSc in Electrical Engineering from the Technion and an MBA from Tel Aviv University.

Maor Shahar

A passionate, values-driven team leader with extensive experience in Agile development methodology, Maor is experienced in managing cross-functional teams to plan, design, and launch cutting edge technologies. His technical skills and analytical abilities help him transform opportunities and needs into creative solutions. Maor has a Bachelor of Applied Science degree in Mechanical Engineering with a specialization in Micro Electrical Mechanical Systems (MEMS) and a multidisciplinary IT experience. Maor served as an officer in a variety of combat operational positions in a technological environment of advanced weapon systems.

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Maor Shahar

VP Product Management

A passionate, values-driven team leader with extensive experience in Agile development methodology, Maor is experienced in managing cross-functional teams to plan, design, and launch cutting edge technologies. His technical skills and analytical abilities help him transform opportunities and needs into creative solutions. Maor has a Bachelor of Applied Science degree in Mechanical Engineering with a specialization in Micro Electrical Mechanical Systems (MEMS) and a multidisciplinary IT experience. Maor served as an officer in a variety of combat operational positions in a technological environment of advanced weapon systems.

Eli Krief

Eli leads the R&D team that develops GOARC’s platform, including its interfaces, cloud and mobile architectures, and analytics. He brings a wealth of experience from the world of enterprise software, cloud-based solutions, and mobile apps used by millions of users. Before GOARC, Eli was the co-founder of Quickcode, a software house specializing in mobile application development, web development, back-end (server-side) development, and automated testing. He has a BSc in Software Engineering from the Jerusalem College of Technology.

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Eli Krief

VP R&D

Eli leads the R&D team that develops GOARC’s platform, including its interfaces, cloud and mobile architectures, and analytics. He brings a wealth of experience from the world of enterprise software, cloud-based solutions, and mobile apps used by millions of users. Before GOARC, Eli was the co-founder of Quickcode, a software house specializing in mobile application development, web development, back-end (server-side) development, and automated testing. He has a BSc in Software Engineering from the Jerusalem College of Technology.

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